October 2007 event at the Ryman Auditorium

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NAF's Ryman Auditorium Tour

Brian Wagner, Ryman Auditorium's Marketing Manager, showed the group an eight minute video that gave a good overview of the history of the Ryman. He took us on a tour of the Ryman (including backstage) and talked about many of the concerts that have happened recently and that are coming up soon as well as the history. He discussed the process for marketing a concert from the time it is confirmed through the on sale and show day, what his responsibilities are and how he interacts with the other entities involved in promoting and producing the event. He also discussed the Ryman as a museum and promoting it as a tourist attraction.

10/30/07

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